Marketing directly to your customers via Twitter is an efficient and effective marketing strategy. Twitter is a wonderful platform for advertising your company's products. Use advanced filtering options to search for your company’s Twitter handle and see what customers are saying about your products or services. You can also use Twitter advanced search to stay on top of customer service.Using our clothing example, you could try searching #tshirts or #newleggings. Hashtags are a great way to find prospects.For example, if you sell clothing, you might search for “buy t-shirts” or “need new leggings” to see what consumers are talking about.Search for words, phrases, or hashtags to find potential customers.You can search for specific words, people, places, or dates. This is how you narrow down your search results. Fill out some or all of the search fields.Now that you know where to find it, how exactly do you use it for marketing? The following section covers several tips on how to use Twitter Advanced Search and master your Twitter Marketing Alternatively, you can select “more options”, then “advanced search”.The “advanced search” option is available underneath “search filters”.It will be located at the top of the page. The following section explains how to find Twitter advanced search. Once you learn where it is located, it’ll be easier to remember next time. If you are new to Twitter, you may be having a difficult time finding where you can do an advanced search. Read on to learn more about Twitter advanced search and mastering your Twitter marketing. Twitter advanced search allows you to refine your search to look for specific words, dates, people, and more, helping you to target a specific audience. What you may not know is how to use Twitter advanced search to your advantage. But if you can narrow down what it is you are looking for, it can be super useful! Here is a screen shot of the form you will see.Īlso check out my Twitter Resources Board on Pinterest for more tools and tips for searching the Twitterverse.You have probably already figured out that Twitter is a wonderful platform for marketing your goods and services. That said, it IS matching criteria across the entire Twittershpere for you which IS pretty helpful!Īs always, Garbage In, Garbage Out – it is only as helpful as your input. If you pick the ‘positive’ or ‘negative’ sentiment option, it only pulls tweets with the emoticon you choose – it is not advanced enough to tell real sentiment, it is just matching criteria. If you pick a ‘near this place’ location, it will search within a 15 mile radius. Note that you will NEED TO TYPE IN YOUR QUERY AGAIN! It does not populate the fields for you, nor does it ‘remember’ your search terms so you essentially start again here. Now you will see a form with more options. This is an advanced feature that could be very helpful if you wanted to have a constant feed to your website on all activity related to an event hashtag you had set up. ![]() This will create the code that will embed this search, or any other search or any Twitter feed, into any web page. This lets you save the search you don’t need to type it in again when you visit next – it will be there when you hover over your search box!Ĭlick there and see below for more on this option The drop down menu there offers you the option to: To perform a basic search, just go to your Twitter Home page and type in the keyword(s) you are searching on, in the search bar at the top of the page.įor more advanced options and to filter results, click on the little gear next to the ‘results’ message. Did you know that there are a number of ways to search on Twitter, beyond the basic search bar at the top of the Twitter Home page?
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